The
Philippines and Spain share a deep and colorful history and what better way to
celebrate these two cultures than through their vibrant and intertwined
culinary traditions. This April, the world’s most anticipated gastronomic
festival will celebrate the two countries’ over 300 years of shared connection
through food in one global event where the world’s top chefs showcase culinary
innovations and cutting-edge techniques, ingredients and recipes taking food
and dining to the next level. If one wants to see the “future of food,” this is
the place to be in.
SM: Official partner of
Madrid Fusion Manila 2015
SM plays
host to this historic affair and welcomes Madrid Fusion as it comes to Asia for
the first time and puts Manila at the heart of culinary interest
worldwide. Madrid Fusion Manila 2015
happening on April 24 to 26 at the SMX Convention Center in Pasay City
highlights the Philippines as an haute cuisine destination in Asia. A Welcome
Night at the scenic SM By the Bay for the official delegates are sure to put
everyone in a good mood during the first day of the congress where this time,
it’s all about the best of Philippine food, art, and culture.
“SM is
proud to be the venue of the historic Madrid Fusion Manila. We believe that one
of the Philippines’ best-kept secrets is our rich
culinary heritage,” expressed Steven Tan, SM Supermalls senior vice-president.
“We also want to bring the excitement of Madrid Fusion, particularly Spain’s
strong influence in our food and culture, to our mall-goers by taking these
culinary festivities to our malls.” To help create national awareness for this
cultural milestone, the official Madrid Fusion Manila 2015 TV commercial is
being aired in all SM Cinemas nationwide.
Michelin-starred chefs to
gather at SMX
Taking
center stage at the congress will be this exciting encounter between Spain’s
legendary Michelin-starred chefs and the Philippines’ very own culinary stars. Set
to captivate Manila with their culinary virtuoso are Spain and Asia’s legendary
chefs Andoni Luis Aduriz, Elena Arzak, Quique Dacosta, Ramón Freixa, Francis
Paniego, Paco Roncero, Mario Sandoval, Paco Torreblanca, André Chiang, and
Alvin Leung. Presenting the Philippines’ own diverse and imaginative epicurean
traditions are chefs Fernando Aracama, Margarita Forés, J Gamboa, José Luis
“Chele" Gonzalez, Pepe Lopez, Rob Pengson, Bruce Ricketts, Myrna Dizon,
Claude Tayag, and Juan Carlos de Terry.
A trade exhibit will focus on the finest Spanish and Filipino products from Spanish wines and cheeses, to the Philippines’ world-class exports such as rice, cacao, coffee, mango, coconut, and liquors.
A trade exhibit will focus on the finest Spanish and Filipino products from Spanish wines and cheeses, to the Philippines’ world-class exports such as rice, cacao, coffee, mango, coconut, and liquors.
Gourmet weekend market
A feast
of everything delectably Filipino-Spanish shall delight foodies at the Gourmet
Weekend Market from April 24 to 26 at SM Mall of Asia. A premium selection of cheese,
tapas, wine, ingredients, local finds and special bundles shall be made
available in partnership with SM Markets (SM Supermarket and Hypermarket).
Spanish food specials
New food
concepts that reflect culinary innovation and technique will be available only this
April at select SM Mall of Asia restaurants where special dishes with Spanish
influence or cooked with the finest local produce, ingredients and flavors are
sure to bring out your inner foodie. On April 24 to 26, irresistible dining
deals await all food lovers at SM Megamall’s flagship and first-in-the-country
dining destinations and the newly-opened Mega Food Hall. While savory goodness
awaits mall-goers of SM Aura Premier which shall host its own Spanish-themed
fiesta with music, dancing, food and drinks on April 26 at the Sky Park lawn.
For the
complete schedule of events at SM malls, visit SM Supermalls on Facebook or
@smsupermalls on Instagram. For more information on how to register for Madrid
Fusion Manila 2015, visit www.madridfusionmanila.com.
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